NEXCOM Fuses Digital & Physical Retail with Responsive Store Solutions

Whitepaper

23 February 2015

With eCommerce capturing a booming share of sales, physical retailers are challenged but not doomed because they provide irreplaceable touch-and-feel experience for brick-and-mortar consumers. To reinvent shopping experience and rebuild brand values, many physical retailers are building “responsive stores” to merge the advantages of online and offline shops.